TEAM FORDZILLA P1
About:
A unique collaboration between Ford and the gaming community, this is the Team Fordzilla P1!
In March 2020, the P1 project was launched on Twitter with a series of eight polls to help shape the virtual race car.
Almost 250,000 votes by gamers helped formulate the concept. Eight vehicles were presented to a panel of Ford experts, who shortlisted two designs. These two designs went head-to-head on Twitter, with Ford designer Arturo Ariño’s vision chosen in the final poll.
Inspired by the Ford GT and with unique touches like morphing technology on the body, it’s the ultimate virtual race car.
My Role: I collaborated with my good friend Hugo Rosado to produce the video in a very short timescale. I handled the 3D animation, lighting, texturing, rendering and compositing of all the exterior shots.
Software: Autodesk 3DS Max, Chaos Group V-Ray, Adobe After Effects
Client
Creative Agency
Animation, Rendering, Compositing
Andy Davenport
Hugo Rosado
Editor
James Armstrong